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Who's Doing Your Shopping? The Rise of AI Agents
Agentic commerce is changing not only where consumers shop, but who may be doing the shopping for them. As AI agents take on more of the discovery, comparison, and purchasing process, brands and retailers need to rethink how products are found and understood by both people and machines. In this epis...
From Records to Readiness: A Practical Path to FSMA 204
FSMA 204 brings new record-keeping requirements to foods on the FDA Food Traceability List, but the path to readiness is broader than a single compliance project. In this episode, Liz Sertl chats with Hilary Thesmar , Chief Science Officer and Senior Vice President, Food Safety, at FMI . Hilary expl...
From RFID to Physical AI: Giving Everyday Assets a Digital Identity
Where did an item go, what happened to it along the way, and is it still in the condition a customer expects? In this episode, Reid Jackson chats with Amir Khoshniyati , Vice President at Wiliot . Amir explains how Wiliot describes physical AI for everyday assets: battery-free tags can give products...
From 10 Digits to 12: Inside the FDA's New NDC Format
The National Drug Code (NDC) is a critical identifier used throughout the healthcare supply chain, supporting product identification across manufacturers, distributors, pharmacies, providers, payers, and data systems. In this episode, Reid Jackson and Liz Sertl chat with Ullrich Mayeski , Community ...
Building Food Traceability for FSMA 204 Compliance
Behind every piece of fresh produce is a complex supply chain working to ensure food reaches store shelves safely, and new traceability requirements are changing how that work gets done. In this episode, Reid Jackson and Liz Sertl chat with Christina Herrick , Produce Editor at The Packer , to discu...
Supply Chain 2050: AI, Robotics, and Trust in the Physical World
Supply chain transformation is no longer just about efficiency. It is about resilience, intelligence, and trust across every layer of the system. In this episode, Reid Jackson and Liz Sertl were at GS1 Connect. Melanie Hilto n sat down with Miguel Rodriguez Garcia from MIT , Frederik Bohn from Plug ...

